Making initial contact
Overview:
Efficiency brings the highest possible return with relatively low investment. This is very important for customer acquisition as it is crucial to find exactly the right customers amongst thousands of potentials and to make the best possible initial contact. Research tools help users assess customer potential and then target those customers. This course also covers preparing the perfect Elevator Pitch.
Target Audience:
1. Salespeople
2. Field Sales Representatives
3. Sales Staff
4. Inside Sales
5. Key Account Managers
Learning Objectives
1. Recognizing and using opportunities to make contact with potential customers
2. Systematically expanding your customer network
3. Quickly identifying potential customers
4. Using research tools
5. Working effectively and efficiently thanks to good preparation
6. Using the elevator pitch as a method for customer acquisition
7. Mastering the basic rules for the right appearance and behavior in front of customers